Born and raised in the rich cultural hotspot of Birmingham, Jashaan Gill’s journey into the fashion industry is as unconventional as it is inspiring.  Originally embarking on a path to become a lawyer, Jashaan pursued a degree in Law at one of the UK’s esteemed universities. However, his deep-rooted passion for fashion and design could not be sidelined. Making a daring pivot, Jashaan transitioned from law to the creative world of fashion, a decision that has since defined his remarkable career.

Jashaan’s approach to fashion is characterised by a fusion of innovative design, sustainability, and a nod to his diverse heritage. He believes in creating pieces that are not just wearable art but also carry a message of environmental consciousness and ethical responsibility. This unique perspective has catapulted him onto the global stage, successfully showcasing his work at the prestigious Fashion Weeks in London, New York, LA, and Paris.

His commitment to sustainable fashion practices drives him to continually explore eco-friendly materials and ethical production methods. Jashaan Gill is not just a designer; he is a visionary, using his platform to advocate for change in the industry, inspiring both peers and fans to embrace a more conscious approach to fashion.

As Jashaan returns to Birmingham for The Good Clothes Show this September, he brings with him not only his internationally acclaimed designs but also a vision for a future where fashion and sustainability go hand in hand.

Jheez 

Founded on the principles of innovation, style, and sustainability, Jheez stands at the forefront of contemporary fashion with a clear mission – to revolutionise the way we think about and consume fashion. Born from the creative genius of Birmingham’s own Jashaan Gill, Jheez emerged as a response to the fast-fashion crisis, offering meticulously crafted pieces that blend cutting-edge design with environmental responsibility.

At Jheez, every garment tells a story of meticulous craftsmanship, ethical production, and a deep respect for our planet. The brand is committed to

reducing the fashion industry’s carbon footprint, utilising eco-friendly materials, and promoting fair labor practices. Jheez is more than just afashion label; it’s a movement towards a more sustainable and ethically conscious fashion future.

With its roots firmly planted in Birmingham, Jheez is proud to participate in The Good Clothes Show this September, showcasing their latest collection that embodies the spirit of urban elegance and environmental stewardship.

Join us as we celebrate fashion, innovation, and the power of making a positive impact through our choices.